Blog Articles

In today’s competitive market, branding plays a pivotal role in the success of any plumbing company. From logos and van wraps to company names and slogans, a strong brand identity is essential for attracting and retaining customers. However, many business owners overlook a critical aspect of brand protection: trademarking. This article delves into the significance […]

At Mammoth Marketing, we know that the key to long-term success in the plumbing industry isn’t just generating leads—it’s building a recognizable brand. A recent study from Search Engine Land found that consumers are twice as likely to click on a brand they recognize. This insight confirms what we’ve been advocating for years: branding is

The Biggest Marketing Mistake Plumbers Make At Mammoth Marketing for Plumbers, we’ve worked with countless plumbing businesses, and one of the most common mistakes we see is companies writing for Google instead of their actual customers. While SEO is important, overly optimized but uninspiring content does nothing to convert visitors into customers. A plumbing website

A Deeper Dive into Google’s Review Glitch Last week, we covered this topic, but due to its complexity, we took a deeper dive in this session, expanding on the same key insights but providing additional slides, different examples, and further details to ensure plumbing businesses fully understand how to safeguard their Google reviews and turn

If you’ve noticed a drop in your Google review count recently, you’re not alone. Business owners everywhere are seeing their hard-earned reviews vanish, causing confusion and concern. At Mammoth Marketing for Plumbers, we’ve been keeping a close eye on this issue and are here to explain what’s happening—and how you can protect your business. What’s

Marketing Is a Long Game, Not a Quick Fix Plumbing businesses often struggle with marketing because there is no “one-size-fits-all” approach to gaining leads. Some companies rely on word-of-mouth, while others throw money into paid ads without seeing results. The reality is that effective marketing requires a strategic combination of branding, online presence, and lead

Marketing is the backbone of every successful business. Whether it’s a local startup or a well-established company, having the right marketing strategy can make all the difference. Recently, Mammoth Marketing had the opportunity to present at Hutchison High, introducing students to the fundamentals of marketing in an engaging and informative session. This guide covers the

The plumbing industry is constantly evolving, and Mammoth Marketing for Plumbers is committed to keeping its clients ahead of the curve. One of the most exciting developments we’ve seen recently is the rise of live video offer campaigns, powered by platforms like LiveSwitch. This technology is transforming how plumbers connect with customers, streamline operations, and grow

One of the most common frustrations plumbing companies face is dealing with “tire kickers”—prospective customers who inquire about services but never follow through with hiring a plumber. This issue isn’t new; it has existed since the days of Yellow Pages advertising. While tire kickers may seem like a waste of time and resources, they often

At Mammoth Marketing for Plumbers, we know that managing Pay-Per-Click (PPC) campaigns can feel like a daunting task. But with the right tools and strategies, PPC can be highly effective and even enjoyable! This guide will take you through the basics of calculating your PPC campaigns, show you how to use essential metrics, and offer