Silvia Fontalvo

Zero Click Searches

Why Plumbers Shouldn’t Panic Over Google’s Zero Click Searches

If plumbers are noticing a decline in their website traffic, it might not be the red flag it appears to be. At Mammoth Marketing for Plumbers, we’ve had countless conversations about what’s really going on behind the scenes—and spoiler alert: it might actually be a sign that things are working just fine. In this article, […]

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Sponsorship Amplification

Amp Up Your Sponsorships: Making Event Marketing Work for Plumbers

Have you ever sponsored an event for your plumbing company and wondered why it didn’t work? At Mammoth Marketing for Plumbers, we’ve witnessed common mistakes that can kill the effectiveness of sponsorship efforts. The lesson is simple: placement and engagement matter more than you might think. The Importance of Signage Visibility At a recent soccer

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Push the Button

Why Plumbers Need to Push the Launch Button on Their Marketing—Now

Why Waiting to Launch Your Marketing Is Hurting Your Plumbing Business At Mammoth Marketing, we work with plumbing businesses every day that are eager to grow—but stuck in one of the worst traps out there: hesitation. Whether you’re a marketing director, an in-house team member, or the plumbing business owner yourself, waiting for all the

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The Customer's Journey

Mastering the Customer Journey: Essential Plumbing Marketing Tips

Marketing for plumbers has never been more competitive, and Mammoth Marketing knows just how critical it is to stand out. Gone are the days when simply ranking number one on Google was enough to keep those phones ringing off the hook. Now, it’s about crafting an entire experience that resonates with potential customers and makes

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Plumber Marketing with AI

Marketing with AI: How Plumbers Can Ride the Wave Instead of Drown in It

At Mammoth Marketing, we’ve worked with hundreds of plumbers and home service businesses—and lately, there’s one topic we keep getting asked about: AI. Everywhere you look, AI is being pitched as the silver bullet for marketing. “This tool does everything!” “No experience needed!” Sound familiar? But let’s be real—AI isn’t magic. It’s just a tool.

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Crafting Ads

Crafting Ads for Plumbers: How Mammoth Marketing Turns Water Jugs into Click-Worthy Stories

Mammoth Marketing for Plumbers knows that standing out in the plumbing industry means telling stories people actually care about. Rather than dry, bullet-point ads, Mammoth seeks to connect with everyday frustrations—like lugging heavy water jugs—and turn them into memorable visual narratives. Here’s how Mammoth crafts ads for plumbers that blend humor, psychology, and cutting-edge tech

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Google LSA changes

Google LSA Changes in 2025: What Every Plumbing Business Needs to Know

Google has made a significant update to its Local Services Ads (LSA) platform—and plumbing companies need to pay close attention. The digital marketing team at Mammoth Marketing, which specializes in helping plumbers grow their businesses, is advising all clients and contractors to take immediate action to avoid losing valuable lead opportunities. If your business relies

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Calculate your ROI

How to Calculate ROI on Marketing for Plumbers: A No-Fluff Breakdown

At Mammoth Marketing for Plumbers, we talk to contractors every week who are investing in ads but aren’t exactly sure what they’re getting in return. Maybe they’re seeing leads roll in, but profits? Not so much. That’s where understanding return on investment (ROI) becomes essential. It’s not just about getting more calls—it’s about tracking the

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Business with Courage

The Courageous Plumber: How Nate Santos of Santos Bros Plumbing Achieves Remarkable Growth

At Mammoth Marketing for Plumbers, we constantly seek out and highlight the strategies of successful plumbing businesses to provide valuable insights for our audience. Today, we had the privilege of speaking with Nate Santos, the owner of Santos Bros Plumbing, a client whose approach to business is truly inspiring. Nate’s proactive and confident self-promotion elevates

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Improve your calls

How Improving Your Phone Calls Can Help Grow Your Plumbing Business

At Mammoth Marketing, we’ve worked with numerous plumbing businesses and seen firsthand how essential phone calls are to growth and success. In fact, we’ve spent hours listening to phone calls, analyzing them, and working through data to discover where plumbing companies could improve their call management. The results are clear: if you’re not handling phone

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